🍁 PROUDLY MADE IN CANADA 🍁
conscious beauty redefined
Designed for great hair with the greater good in mind, we embrace a holistic approach to beauty, for hair you love to live in.




HUMIDITY? WE DON'T KNOW HER.

Don't let winter dryness get you down! Prevent breakage, damage and frizz with this mega hydrator packed with the best nature has to offer - including Cupuaçu which holds 4x its weight in water, right in the cortex, where your hair needs it most.
$82.00
Blog posts

Why Using the Right Products Matters
Molly Flores does a deep dive on the best hair leave-ins for CNN’s Underscored, and not one but T...

Summer Tips for Healthy Hair
As the weather changes, so should your routine. We have put together a list of products that will...

Hair Health Starts in the Shower
The idea that your shower water is wreaking havoc on your hair might sound crazy, but it's true. ...